Los Angeles, Calif. - As a follow up to its return to the subcompact
market with the Fiesta, Ford is getting ready to release a second
sampling from its European Greatest Hits album. Like the
Fiesta, the all-new 2012 Focus is a pillar in the American automaker's
One Ford global strategy - one that involves developing one car per
segment for every market it is present in.
This of course is
something of a gamble in Canada, where Ford derived more than half of
its sales from pickup trucks. Nevertheless, Ford is charging forth with a
host of small cars to bolster the Focus and Fiesta, including the
C-Max
compact multi-purpose vehicle (read: mini-minivan), and the successor
to the antiquated Escape, which we saw debut in Detroit as the Vertrek
concept. When they hit the market, they'll be virtually the same whether
you live in Tokyo, Timbuktu or Timmins.
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